Overview

This case study showcases how eCom Royale helped a corporate employee break into Walmart Marketplace through a fully automated store. In just 90 days, the client generated over $20,000 in revenue, with zero daily involvement and no upfront warehouse needs.

Client Background

The client, a full-time HR manager from Florida, was exploring ways to diversify her income without disrupting her 9-to-5 job. She was interested in the Walmart Marketplace but had no experience with eCommerce or automation.

Objectives

• Launch a fully automated Walmart dropshipping store

• Generate $20K+ in revenue within the first 90 days

• Ensure fast delivery and positive customer experience

• Achieve Walmart’s performance standards for long-term success

• Provide ongoing performance tracking and strategic scaling

Our Automation Strategy

We provided a turnkey service: product research, account setup, listing creation, supplier integration, and full backend management — all tailored for Walmart’s strict policies and buyer behavior.

Product Curation & Competitive Positioning

Our team identified fast-moving products in trending home, fitness, and tech niches. We focused on low-competition SKUs with strong shipping reliability and profit potential.

Walmart Seller Account Setup & Approval

We handled the entire account registration process, including business verification and brand compliance, ensuring a smooth and timely approval from Walmart.

Supplier Onboarding & Fulfillment Automation

Trusted U.S. suppliers were synced with the store to automate inventory, pricing, and order tracking. Fulfillment was seamless, maintaining Walmart’s delivery standards and minimizing cancellations.

Customer Service & Feedback Management

We managed all buyer communication, including messages, returns, and reviews — ensuring high seller ratings and compliance with Walmart’s strict metrics.

Performance Tracking & Revenue Optimization

Our team tracked daily KPIs and adjusted pricing and ad placements to ensure continuous profitability. Weekly reports were shared with the client to maintain full transparency.

Key Performance Metrics

• Revenue (First 90 Days): $21,430

• Net Profit: $5,215

• Order Fulfillment Rate: 99.2%

• Average Delivery Time: 2.9 days

• Positive Feedback Score: 98.6%

Results Breakdown

• Store launched within 3 weeks

• Achieved $5K in revenue in first 30 days

• Reached $20K+ by day 88

• Maintained 24.3% average profit margin

• Full automation = 0 hours/day from client

Lessons Learned & Best Practices

• Walmart requires strict delivery standards — U.S.-based suppliers are essential

• The right product mix with competitive pricing drives fast initial traction

• Automation tools drastically reduce manual errors and delays

• Strong seller metrics early on lead to more visibility and Buy Box wins

• Consistent weekly optimization maximizes revenue and store growth